Autoresponders

Autoresponders are emails which get sent to a contact after they've been on your list for a certain amount of time. ezMail allows you to create multiple, sequential autoresponder emails for each of your contact lists.

Triggers

Put your follow-up tasks on autopilot. Send birthday and anniversary reminders, schedule promotional emails, move contacts between lists when they open your email or click on a link... and so much more! With triggers you can:

 

• Send recurring emails based on a date such as a birthday

• Add contacts to new lists based on events (such as opening an email or clicking a specific link)

• Remove contacts from the list they are on based on an event

• Add/remove contacts from a list on a predetermined date in the future

Inbox Preview

Since each application processes HTML emails differently, it's not always easy to get your campaign looking consistent across multiple email clients. ezMail's inbox preview tool shows how your email will look in all of the popular email clients (Yahoo, Gmail, Hotmail, Outlook, etc). If something is found to be out of place, we'll show you exactly what to change to ensure maximum inbox compatibility.

Built-In Spam Check

Avoid the junk mail folder with ezMail. Your campaigns are analyzed for known spam keywords, and the spam report shows you exactly what you’ll need to change, increasing the chances your email is delivered to as many of your subscribers’ inboxes as possible.

Built-In Templates

Dozens of easily-customizable templates are included with ezMail. Each one has been tested to display correctly in all of the most popular email clients.

Powerful Variable Data with Custom Fields

Create multiple custom fields to store additional information about contacts such as location, interests, birthdays, phone numbers, and more. Custom fields can be used as variable data sources in your email campaigns, allowing you to deliver personalized content to each contact.

List Segmentation

Further target your email marketing with built-in list segmentation. Want to send a special promotion just to those who clicked a link to visit your website in the last campaign you sent? No problem. Contacts from multiple lists can be filtered into segments based upon custom field attributes or campaign open & click activity.

Split Testing

Find out which of your email campaigns performs the best based on open rates and click-thru rates. You can even run a split test on a small portion of your list and send the winning email to the rest of your list automatically after a predefined period of time!

RSS Campaign Archive

ezMail automatically creates an RSS archive of campaigns you send, making it easy to display the archive on your website or anywhere that supports RSS.