Full Feature List
Campaign and Delivery Features
Built-in Templates
Dozens of easily-customizable templates are included with ezMail. Each one has been tested to display correctly in all of the most popular email clients.
Easy Template Creation
Build and save your own templates for recurring campaigns with the same easy-to-use WYSIWYG interface.
Integrated Spam Check
Avoid the junk mail folder with ezMail. Your campaigns are analyzed for known spam keywords, and the spam report shows you exactly what you'll need to change, ensuring your email is delivered to as many of your subscribers' inboxes as possible.
Split Testing
Find out which of your email campaigns performs the best based on open rates and click-thru rates. You can even run a split test on a small portion of your list and send the winning email to the rest of your list automatically after a predefined period of time!
Upload or Import Content
If you already have an html email design you'd like to use, it can easily be uploaded from a file on your computer or imported from an existing webpage.
Image Hosting Included
Upload as many images as you'd like into your email campaigns. Free, unlimited image hosting is included with every account.
No Logos!
Although you have the option to add your own branding to the bottom of any campaigns sent from your account, ezMail does not include any self-serving logos or links in your emails. We want you to get all the credit for the fantastic email marketing services you provide.
Preview Your Campaign
See exactly how your email will look before you send it. View an instant preview in your web browser, or send yourself a test message.
Advanced HTML Editing
Advanced users have full access to customize the HTML code of their email campaigns, right from the WYSIWYG editor's "source" tab.
RSS Campaign Archive
ezMail automatically creates an RSS archive of campaigns you send, making it easy for you to display the archive on your website or anywhere that supports RSS.
Anchor Links
Anchor links allow your readers to jump from one section of your email campaign to another, such as from the table of contents to a paragraph further down in the message.
Easy, Automatic Unsubscribes
The "Insert Unsubscribe Link" button makes it easy to add an unsubscribe link to your email campaign, which is required by law in most countries. All unsubscribe requests are processed for you automatically, giving you and your subscribers peace of mind.
Helpful Tips
The ezMail application includes context-sensitive tips, tricks, and advice to make sure your email campaign is optimized before sending. Learn how to improve your subject lines, what time of day works best for sending, and more.
Add Attachments to Your Campaigns
ezMail includes full support for uploading and sending attachments along with your emails. You can even choose to embed images in your campaigns as attachments, allowing your emails to be viewed (once downloaded) without an internet connection.
Forward to a Friend Link
Encourage subscribers to share your email by including a "forward to a friend" link. You can even see a report of those who forwarded your email and when!
Scheduled Sending
With full support for scheduled sending, you can deliver your email immediately or schedule it to go out later at a time and date you set.
Send to Multiple Lists at Once
Easily deliver your email campaign to multiple contact lists in one send. Duplicate addresses are removed automatically before sending.
HTML, Text or Both
Create beautiful HTML emails, informative text emails, or both, using the integrated campaign editor. Multipart emails are sent as HTML and text, and your subscriber's email client will show whichever version it supports best.
Pause & Resume Sending
From the "Scheduled Emails" page you can see a list of emails waiting to send and even pause and resume emails that have started sending.
Campaign Statistics and Reporting Features
Complete Open and Click Tracking
ezMail provides complete statistics about who opened, clicked and forwarded your campaigns. View the data as a visually appealing graph or as a data table with more detail. Reports can be viewed for the last seven days, last 30 days, last year or even a custom date range.
Link Click Tracking
See which links were clicked, by who and when. By following campaign reports, your sales team can follow up at just the right time with leads who've shown interest in your products.
Google Analytics Integration
If your website is already setup with Google Analytics, extending that powerful capability to your email marketing with ezMail is simple. Google Analytics details can be added as you're sending an email campaign, causing a tracking code to be embedded into each link. This allows you to track how many visits and conversions can be attributed to a particular campaign.
Email Bounce Tracking
Bounces are handled for you automatically. View reports showing which email addresses bounced, when, and why, with an exact error message from the email provider, such as "Email address doesn't exist."
Forward To A Friend
See how viral your email campaign really is with complete details of who forwarded your email to a friend and when.
Unsubscribe Reporting
See unsubscribe statistics for each email campaign you send, either for a specific date or over time. You can view the details of everyone who unsubscribed and see the unsubscribe rate relative to open and bounce rates.
Print Campaign Statistics
Easily report results to your clients. ezMail allows you to print or export neatly formatted statistics for all your campaigns.
List Management Features
Adding and Importing Contacts
Type in contact details one by one or batch import existing contacts from Microsoft Excel, Outlook, or a CSV file.
List Segmentation
Filter contacts across multiple lists based upon field attributes, user status or campaign open & click activity.
Website Signup Forms
Easily create customized signup forms to add to any website. ezMail automatically generates the necessary HTML code snippets.
Create Multiple Contact Lists
Create as many contact lists as you need. Group contacts for different clients, or based on type or lead source, such as "newsletter subscribers" and "sales leads."
Double Opt-In Confirmation
Keep your list clean and follow best practices by requiring new subscribers to click a link in an email (generated and sent automatically) to verify they want to join your list.
Automatic Bounce Processing
ezMail keeps your lists clean by automatically processing bounced emails. Bounces happen when an email cannot be delivered, usually due to an invalid address or a full inbox. Bounce details are fully logged and can be viewed or exported at any time.
Modify Subscription Details
Allow contacts on your list the option to modify the details of their subscription on their own via a link in the campaigns you send.
Bulk Remove Contacts
Remove large groups of contacts from your list by typing in their email addresses or uploading a file. You can remove contacts permanently or mark them as unsubscribed so they won't receive any new emails you send out.
No Duplicate Emails
You never have to worry about duplicate emails with ezMail. Our software always checks to make sure your campaign isn't being sent twice to the same address, even if you are sending to multiple lists.
Customizable Contact Views
When viewing your contact list in "grid mode," you can choose which of the contact's details appear in the grid, giving you the details you need quickly.
CAPTCHA Form Support
Eliminate automated submissions from your website signup form by enabling CAPTCHA form support.
Automated Marketing Features
Create Multiple Autoresponders
Autoresponders are emails which get sent to a contact after they have been on your list for a certain time. ezMail allows you to create multiple, sequential autoresponder emails for each of your contact lists.
Custom Autoresponder filters
Autoresponders may be assigned to your entire list or only a portion of it. For example, you could choose to send only to contacts in New York with under 10 employees or only leads from last week's trade show thow hace chekced the "send me more information" box on your signup form. This means you can assign multiple autoresponders to one list based on custom filters instead of separating your contacts across multiple lists.
Triggers
Triggers automatically perform functions like sending campaigns and moving contacts between lists based upon set timetables or user interactions.
Automatic Event Logging
Every time a contact in your list receives and opens an email campaign or autoresponder, or whenever they click a link in your email, that action is logged automatically under their contact profile. See a complete history of every email a contact has received, which links they clicked, and when they opened your emails.
Autoresponder Statistics
As with email campaign statistics, you can see who opened your autoresponder, which links they clicked on, and more, including unsubscribe and bounce reports.
Variable Data Campaign Features
Personalize Your Campaigns
Address your email campaigns to each recipient by name. ezMail can merge data into your campaigns from any field in your list.
Unlimited Custom Fields
Create multiple custom fields to store additional information about contacts such as location, interests, last name, phone number and more.
Dynamic Content
Merge tags at the HTML source level allow you to send variable images.

